Product.ai
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About Product.ai

Product.ai is the verification layer for commerce. Built on a patent-pending adversarial reasoning method that stress-tests product claims against physics, economics, and engineering constraints, Product.ai delivers verified purchase verdicts, not summaries. Product.ai tells consumers when NOT to buy. Product.ai grew out of Demand.io, a profitable, bootstrapped AI commerce company whose SimplyCodes platform processes over $1B in annual transaction value with a small team. Founded by Michael Quoc.

Media Kit

Company Facts

Company
Product.ai
Formerly
Demand.io (2009–2026)
Headquarters
Los Angeles, CA
Address
12100 Wilshire Blvd #950, Los Angeles, CA 90025
Founder & CEO
Michael Quoc
Products
SimplyCodes (coupon verification), Product.ai (verified purchase verdicts)
Transaction Volume
$1B+ annually (SimplyCodes)
Funding
Bootstrapped, profitable
Website
product.ai

Featured Coverage

Business Insider

AI can’t take over your holiday shopping quite yet, a new study suggests

September 25, 2026

Business Insider built its holiday shopping story around Product.ai’s AI Shopping Divergence Study, which asked the free and paid versions of ChatGPT, Claude, Gemini, and Perplexity 220 shopping questions. Across 8,794 answers, the engines contradicted each other on prices, specs, and which products are current.

NerdWallet

What AI Can (and Can’t) Do for Your Shopping

September 23, 2026

NerdWallet opened its guide to shopping with AI on Product.ai’s 2026 Trust in AI Commerce Report, which found that 43% of U.S. online shoppers have used an AI assistant for product research in the past 90 days and 86% of them checked its pick against another source before buying. The story has since run on more than 125 local news sites.

Scripps News

AI Shopping Assistants Growing in Popularity, But Consumer Trust Still Lags

July 30, 2026

Scripps News took Product.ai’s 2026 Trust in AI Commerce Report national, running the story online and across its broadcast television network. The piece centers on the report’s finding that shoppers increasingly research purchases with AI assistants but remain slower to trust them with the purchase itself.

Entrepreneur

AI Is Changing How Your Business Shows Up on Google — Take These 5 Steps to Adapt

June 23, 2026

Michael Quoc, founder and CEO of Product.ai, lays out five steps for businesses as AI agents change how customers find them, from auditing the discovery stack to restructuring product data so agents can retrieve it.

Forbes

AI Agents Can Discover and Buy. They Can’t Verify.

June 1, 2026

Michael Quoc, founder and CEO of Product.ai, argues that AI shopping agents can discover and buy products but can’t verify whether claims about them are true, and lays out the verification layer agentic commerce is missing.

Built In

How 3 Employers Ensure Fair Hiring Practices

April 29, 2026

ClickMint, Outpost Space and Product.ai share the practices that help them hire great talent fairly and consistently, including scorecards, calibration sessions and paid trial projects.

Fast Company

Every AI Gives You the Same Answer — That Should Worry You

March 25, 2026

Michael Quoc, founder and CEO of Product.ai, describes the “beige singularity,” the moment when the full spectrum of human knowledge collapses into one confident, often incorrect answer.

Awards

MUSE Creative Awards · Gold

Product.ai Brand Guidelines

2026

The Product.ai Brand Guidelines won Gold in the Corporate Identity, Style Guide category of the 2026 MUSE Creative Awards, an international design program.

MUSE Creative Awards · Silver

Product.ai Rebrand

2026

The Product.ai Rebrand, the identity that replaced Demand.io, won Silver in the Corporate Identity Redesign category of the 2026 MUSE Creative Awards.

Press Contact

For press inquiries:

press@product.ai

Spokesperson: Michael Quoc, Founder & CEO