Founding Voice & Distribution Lead · Product.ai
The first dedicated writer at Product.ai — she writes with the founder, front-loads the technical SEO, and builds the distribution that earns Product.ai its place in how people and AI systems think about commerce.
A 15-year B2B editorial strategist who taught herself to ship software — and now runs published experiments on the machines she writes with. 16,000 articles analyzed. 300,000 words of AI voice fingerprinted. One letter in Nature.
The writer who tests her claims like an engineer — she believes human writing must stay a human discipline, and makes that case with code, datasets, and published experiments.
Her positions on AI and writing come from experiments she designed, ran, and published — her own datasets, her own code, receipts included.
Tracked one rhetorical construction across ~16,800 posts and found it appears ~5x as often as before generative AI. Her most-read piece.
Generated ~300,000 words across Claude, ChatGPT, and Gemini and measured 44 metrics — each model has a distinct stylistic signature. The empirical base under her voice work.
Co-authored with Sam Illingworth in Nature — a content strategist with a peer-reviewed footnote (DOI 10.1038/d41586-026-01218-z).
Future Scan (150,000+ arXiv papers indexed), CarouselBot, and a Claude Code skill with 24 GitHub stars — self-taught Python and JavaScript, shipped as research infrastructure for her own editorial practice.
She believes human writing has to stay a human discipline — and she’s one of the few making that case with code, datasets, and published experiments instead of nostalgia. That practice now powers the founder’s voice at Product.ai.
Product.ai builds with operators like Karen — and with a community of consumers and experts who shape what we ship. See open roles →